Microsoft Functional Application in Microsoft Dynamics Marketing : MB2-720

MB2-720 real exams

Exam Code: MB2-720

Exam Name: Functional Application in Microsoft Dynamics Marketing

Updated: Aug 01, 2026

Q & A: 90 Questions and Answers

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Microsoft MB2-720 Exam Syllabus Topics:

SectionWeightObjectives
Integration with Microsoft Dynamics CRM10%- Data integration and synchronization
  • 1. System interoperability
    • 2. CRM data sharing
      Manage Leads and Segmentation20%- Lead management lifecycle
      • 1. Segmentation and targeting
        • 2. Lead creation and scoring
          Analytics and Reporting10%- Marketing performance analysis
          • 1. Reporting dashboards
            • 2. Campaign analytics and KPIs
              Configure Microsoft Dynamics Marketing20%- System configuration and setup
              • 1. User and security configuration
                • 2. Marketing application settings
                  Email Marketing and Customer Journeys20%- Email marketing execution
                  • 1. Customer journey automation
                    • 2. Email templates and personalization
                      Marketing Campaign Management20%- Campaign creation and execution
                      • 1. Campaign planning and setup
                        • 2. Campaign tracking and monitoring

                          Microsoft Functional Application in Microsoft Dynamics Marketing Sample Questions:

                          1. Which location in Microsoft Dynamics Marketing displays a comparison of budgeted expenses and actual expenses?

                          A) the Expenses section of the budget workbook
                          B) the Budget area of the budget worksheet
                          C) the Result Metrics report
                          D) the Budget section of the Expense Reconciliation page


                          2. Your company wants to automatically post information about a new product to the company Facebook account 7.14, and 30 days after launching the related marketing campaign.
                          What can you use to achieve this goal in Microsoft Dynamics Marketing?

                          A) post
                          B) social media activity
                          C) task
                          D) Scheduler activity


                          3. You are creating an item for Microsoft Dynamics Marketing to use when invoicing expenses that are not associated with items or services.
                          What should you do?

                          A) Set the item as the default item.
                          B) Set the item type to Items/Services.
                          C) Set the item type to Standard Item.
                          D) Restrict the item for use by your company.


                          4. You create a client contact in Microsoft Dynamics Marketing.
                          You need to entirely replace the client contact with a vendor contact.
                          What should you do in the client contact?

                          A) Change the group from Client to Marketing.
                          B) Change the group from Client to Vendor.
                          C) Change the role from Client to Vendor.
                          D) Add a contract to the contact record.


                          5. How can you move a file to a different folder in File Manager?

                          A) Drag the file to the new folder without pressing any keyboard keys.
                          B) Hold down the CTRL key and drag the file to the new folder.
                          C) Cut the file from the original folder and paste it into the new folder.
                          D) Hold down the SHIFT key and drag the file to the new folder.


                          Solutions:

                          Question # 1
                          Answer: D
                          Question # 2
                          Answer: C
                          Question # 3
                          Answer: D
                          Question # 4
                          Answer: A
                          Question # 5
                          Answer: A

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