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Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

1. A client wants to onboard data via the User Data API using their own ID (PUUID) for the transaction. Which of the following must be established?

A) Deploy an ID Swap tag.
B) Configure Self-Classification Taxonomy and Classification Rules.
C) Create and activate a Data Campaign.
D) Create an Audience.

2. When working with a customer on their data scoping project, which three are high-impact topics to discuss?
(Choose three.)

A) Exact number of users that will be classified into each category
B) Total volume of categories that they anticipate in their taxonomy
C) Granularity of taxonomy categories
D) Offline file structure and content

3. Your client is attempting to express interest in purchasing data from a provider but is facing issues submitting the contact form. What is the issue?

A) The data provider has blocked the account.
B) The requested data is too high volume.
C) The data provider is not already a linked partner.
D) Multiple email addresses are not separated by commas.

4. Identify three environments where you can successfully execute ID swaps from. (Choose three.)

A) OTT box without web view
B) Hybrid apps using a web view
C) Desktop and mobile web sites
D) Native apps using BlueKai SDKs using web view
E) Native apps using BlueKai SDKs without web view

5. On an average, at what rate does data decay?

A) 20% per week
B) 12% per month
C) 2% per month
D) 2% per year

Solutions: